What’s new in the world of human centered design, innovation and user experience? Read our thoughts on the latest happenings around the globe.
Flammable and hazardous chemicals. Powerful equipment. High pressure processes. It’s no secret: The oil and gas industry is one of the most dangerous industries in the world. Oil and gas professionals don’t just face a complex work environment, though. They...read more
“This product is going to change the world.”You’re a product designer, and your brain has been playing this mantra on repeat.“People are going to love it. Why wouldn’t they? I love it.”Of course you do. You’ve spent countless days and sleepless nights developing it....read more
Innovation. Google the definition of the word, and you'll see this: "a new method, idea, product, etc." And yes, that's exactly what innovation is supposed to be. It's a new and useful means to solve real world problems for people. It makes our lives better - like...read more
Do you realize how deeply your life is intertwined with technology? You live in a world where you can check the news, weather and your email from the comfort of your zero-gravity bed each morning. Once you get up, your smart thermostat can cool your room to...read more
Ethiopian Airlines Flight 302. Lion Air Flight 610. Two Boeing 737 Max 8 airplanes. 346 lives lost. As human factors experts in flight safety, we’ve been pouring over the seemingly endless amount of daily news stories concerning these tragedies. And what we’ve...read more
We’re not just trying to grab your attention with a sensational headline. Although, if you own a business – any type of business that creates products or services – your attention needs to be grabbed. Your organization can have the best reputation, great...read more